So, who is Erik the Leo-tern? He is a BootsnAll member, Travelers' Tales Editors' Choice contributor, and now follower of Written Road. Here are the pics Erik in his Leo-tern uniform, hard at work. It was…
Read more →Bear with me. I spent too much time yesterday downloading, labeling, and resizing the Montreal pics to go with my last Montreal/Sand post. All for not. It won't be until late afternoon, early evening or…
Read more →The radio show aired yesterday during afternoon drive time and both Christine and I were able to hear it. It went very well and we didn't think that she cut anything from the segment. It must've been…
Read more →Yesterday was crazy busy. Every three hours seemed like a whole new day. I'm writing this Sunday morning Montreal time, and I will give you a few of our guerrila marketing highlights. * Placed postcards…
Read more →I made it to Sarah's show, but sadly she the press sheet was wrong and she had gone up earlier, not near the end. No matter, I had her gift bag sent to her and walked up and introduced myself after the…
Read more →Erik and I picked up my press pass at the Delta hotel where it seems several of the industry professionals have been set up. Unfortunately I don't have an eye for celebs, so I have no idea who we saw…
Read more →We had a good time meeting Anne Lagacé Dowson Friday afternoon. She's the hostess of CBC Homerun in Montreal. CBC is the equivalent of our NPR. As things happen they had some technical difficulties with…
Read more →That's how I began the event, you know, like they do at concerts. First, lets go back to the set up. As we arrived, we were greeted by Dan, one of the coordinators, who said hello with a series of…
Read more →We're here! Me and the 200+ pounds of promotional material. Going through customs was a mixed bag. The first man,who looked at my passport, and me beneath his wiry silver frames, kept me at his booth a…
Read more →We're going back to print yet again! A great sign that the book is sticking to the walls is that: 1. returns are miniscule so far, completely negligible, which is amazing considering the return rate for a…
Read more →When Erik Trinidad told me that he wanted to come up to Montreal to help me promote Sand in My Bra at the Just for Laughs Festival, I wasn't sure what to expect. Especially since he repeatedly told me…
Read more →While on one hand it feels like things with the book launch and tour are just kicking in, the act of planning events three to four months in advance has us asking the question, when is enough? A while…
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